Jim Katzaman

Messaging is the Future – and So is Facebook

2 min read

When the topic is WhatsApp, Instagram and Facebook Messenger integration – whether it’s your friend or foe – the person to ask is the master of all three. CEO of the Facebook Messenger marketing platform MobileMonkey, Larry Kim founded the advertising management and software and services company WordStream and is a columnist for Inc. magazine. He talked with marketing expert Madalyn Sklar about messaging and its rewards. Kim likes the catch-all #InstaWhatEnger for Instagram plus WhatsApp and Messenger. He believes Facebook is integrating them for several reasons: Chatbots. This lets businesses connect with 3 billion users regardless of what messaging…...

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Jim Katzaman Jim Katzaman is a manager at Largo Financial Services. A writer by trade, he graduated from Lebanon Valley College, Pennsylvania, with a Bachelor of Arts in English. He enlisted in the Air Force and served for 25 years in public affairs – better known in the civilian world as public relations. He also earned an Associate’s Degree in Applied Science in Public Affairs. Since retiring, he has been a consultant and in the federal General Service as a public affairs specialist. He also acquired life and health insurance licenses, which resulted in his present affiliation with Largo Financial Services. In addition to expertise in financial affairs, he gathers the majority of his story content from Twitter chats. This has led him to publish about a wide range of topics such as social media, marketing, sexual harassment, workplace trends, productivity and financial management. Medium has named him a top writer in social media.
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