Gain Data from Each Conversation

4 min read

Man and two women talking

Intelligence pulls data together. In the realm of consumer intelligence, Talkwalker Middle East and Africa marketing executive Rami Deeb believes in putting that data to work one conversation at a time.  He has created digital marketing campaigns for high-profile clients with various regional organizations. During an Africa Tweet Chat, Deeb shared thoughts and insights into the latest trends in conversational intelligence. “With conversational intelligence, you establish a shared sense of reality with your client base,” he said. “You want to create a consistent and relevant narrative within all members of the value chain to connect, engage and navigate with others…....

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Jim Katzaman Jim Katzaman is a manager at Largo Financial Services. A writer by trade, he graduated from Lebanon Valley College, Pennsylvania, with a Bachelor of Arts in English. He enlisted in the Air Force and served for 25 years in public affairs – better known in the civilian world as public relations. He also earned an Associate’s Degree in Applied Science in Public Affairs. Since retiring, he has been a consultant and in the federal General Service as a public affairs specialist. He also acquired life and health insurance licenses, which resulted in his present affiliation with Largo Financial Services. In addition to expertise in financial affairs, he gathers the majority of his story content from Twitter chats. This has led him to publish about a wide range of topics such as social media, marketing, sexual harassment, workplace trends, productivity and financial management. Medium has named him a top writer in social media.