Engagement is a four-letter word

3 min read

Workplace by Christina @wocintechchat on Unsplash

Engagement is one of the big buzzwords in social and professional circles. It promises greatness but often rings hollow. Mark Babbitt’s frustration is palpable. “We’ve spent three decades and billions of dollars on so-called ‘employee engagement,’” he said. “Yet, we haven’t made a dent, let alone a difference. As soon as your values and behaviors are a contradiction to your stated culture, well, now we have trust issues.”  Babbitt is president of WorqIQ, specializing in workplace intelligence and building human-centered results. He discussed the future of employee engagement with Meghan M. Biro, analyst, brand strategist, podcaster and chief executive officer…...

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Jim Katzaman Jim Katzaman is a manager at Largo Financial Services. A writer by trade, he graduated from Lebanon Valley College, Pennsylvania, with a Bachelor of Arts in English. He enlisted in the Air Force and served for 25 years in public affairs – better known in the civilian world as public relations. He also earned an Associate’s Degree in Applied Science in Public Affairs. Since retiring, he has been a consultant and in the federal General Service as a public affairs specialist. He also acquired life and health insurance licenses, which resulted in his present affiliation with Largo Financial Services. In addition to expertise in financial affairs, he gathers the majority of his story content from Twitter chats. This has led him to publish about a wide range of topics such as social media, marketing, sexual harassment, workplace trends, productivity and financial management. Medium has named him a top writer in social media.