How Local Event Sponsorship Can Help You Find New Customers

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According to the 2017 BrandMuscle Effectiveness Index, hosting and sponsoring events is one of the most effective channels for local marketing. Yet many local businesses are still relying on social media and even email for their local marketing needs. Smart business leaders understand how essential it is to make a good impression on the community in which they reside. They understand that a business can only grow when it has the support of its neighbors and local community. To this extent, businesses should work to become part of the community, rather than just a corporation whose headquarters lies within the…...

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Brian Wallace Brian Wallace is the Founder and President of NowSourcing, a leading infographic design agency in Louisville, KY and Cincinnati, OH which works with companies ranging from startups to Fortune 500s. Brian has been named a Google Small Business Advisor for 2016-present.