Ready or not equals success or failure

3 min read

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As if business owners did not have enough to worry about, hit them and the rest of the world with a pandemic. This is the unexpected on a grand scale. “The thing about unplanned events is that too few companies actually plan for them,” said Tim Minahan, executive vice president of business strategy and chief marketing officer at Citrix. His biggest concern is the power of business continuity and remote work practices. Together, they help companies to rapidly respond to today’s crisis and capture new business opportunities in the future. “The gravity of what’s happening today has thrust the challenge…...

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Jim Katzaman Jim Katzaman is a manager at Largo Financial Services. A writer by trade, he graduated from Lebanon Valley College, Pennsylvania, with a Bachelor of Arts in English. He enlisted in the Air Force and served for 25 years in public affairs – better known in the civilian world as public relations. He also earned an Associate’s Degree in Applied Science in Public Affairs. Since retiring, he has been a consultant and in the federal General Service as a public affairs specialist. He also acquired life and health insurance licenses, which resulted in his present affiliation with Largo Financial Services. In addition to expertise in financial affairs, he gathers the majority of his story content from Twitter chats. This has led him to publish about a wide range of topics such as social media, marketing, sexual harassment, workplace trends, productivity and financial management. Medium has named him a top writer in social media.