brand

Paid media

Brands Draw Attention with Paid Media

Paid media is the best way to make your target market aware that your brand exists. Besides brand awareness and exposure,...
2 min read 431

Personal Brands Strike Gold in the Long Run

Creating a personal brand is a cornerstone for marketing, particularly on the internet. Having a persona determines where and how much...
5 min read 392

Maximize Data by Keeping it Personal

Business owners who want to succeed should know how to leverage income using digital technology. Entrepreneurs don’t need to “speak” search...
3 min read 180
moving difference

Video Creates a Moving Difference

Going direct to video is a bad sign for movies, but it can spark marketing campaigns for businesses. Videos do more...
2 min read 507

Business Success Starts with Credibility

Credibility can make or break a brand. This is critical for businesses starting from scratch and especially challenging for companies trying...
2 min read 351
brand

Winning Brands Habitually Please Consumers

Consumer habits evolve over the years. That can be a matter of changing tastes, emerging technology and a host of other...
5 min read 975
Build awareness

Build Awareness to Rock Your World!

Customers won’t buy from brands they don’t know. It’s a core principle for digital marketing strategist Mack Collier. He has made...
2 min read 369