5 Inexpensive Branding Strategies for Small Businesses

When someone says “brand”, what do you think of? Chances are, you think of large corporations like Nike, Apple, and HP. Most people wouldn’t associate the term with small businesses as it’s become a conception that it is something that’s meant for only large businesses as it’s too expensive and time-consuming for the small ones. That’s not true! Small businesses can benefit from branding just as much as large ones. In fact, starting a business is only the first step. The following are some of the most effective strategies in the domain that are easy on the pocket: 1. Visuals…...