Reputation Reflects Your Reality

3 min read

Building a great reputation requires consistency. Everyone in the company must be on the same page because they represent the character and data of the brand. Honesty, integrity and even search engine optimization have roles to play. Anne Kedi Siade leads the charge. She heads marketing at Newfoods and is the force behind the content marketing Prolixe Agency, which specializes in words, event management and brand image. Kedi Siade explained during an Africa Tweet Chat that consumers are expressing their opinions in powerful ways. Companies must regularly interact with customers to stay relevant and build a reputation that will boost…...

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Jim Katzaman Jim Katzaman is a manager at Largo Financial Services. A writer by trade, he graduated from Lebanon Valley College, Pennsylvania, with a Bachelor of Arts in English. He enlisted in the Air Force and served for 25 years in public affairs – better known in the civilian world as public relations. He also earned an Associate’s Degree in Applied Science in Public Affairs. Since retiring, he has been a consultant and in the federal General Service as a public affairs specialist. He also acquired life and health insurance licenses, which resulted in his present affiliation with Largo Financial Services. In addition to expertise in financial affairs, he gathers the majority of his story content from Twitter chats. This has led him to publish about a wide range of topics such as social media, marketing, sexual harassment, workplace trends, productivity and financial management. Medium has named him a top writer in social media.