Make Your Brands Consistently You

5 min read

Brand building never takes a holiday. Like it or not, someone always watches what you do professionally or personally. Your brand mic is always hot no matter where you venture or build relationships. A trio of outgoing experts — David Rhodes, Scott Eddy and Chelsea Krost — took on the highs, lows and pitfalls of brand building that never goes on vacation. Krost is a Top 20 millennial marketing strategist, coach, LinkedIn instructor and global speaker. An award-nominated storyteller, speaker and consultant, Rhodes stays busy with video as a travel vlogger. Eddy is the host of the TV travel show,…...

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Jim Katzaman Jim Katzaman is a manager at Largo Financial Services. A writer by trade, he graduated from Lebanon Valley College, Pennsylvania, with a Bachelor of Arts in English. He enlisted in the Air Force and served for 25 years in public affairs – better known in the civilian world as public relations. He also earned an Associate’s Degree in Applied Science in Public Affairs. Since retiring, he has been a consultant and in the federal General Service as a public affairs specialist. He also acquired life and health insurance licenses, which resulted in his present affiliation with Largo Financial Services. In addition to expertise in financial affairs, he gathers the majority of his story content from Twitter chats. This has led him to publish about a wide range of topics such as social media, marketing, sexual harassment, workplace trends, productivity and financial management. Medium has named him a top writer in social media.

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