Business

Doing Right Things First Pays Off In the Long Run

Create brands that hold onto your loyal customers for a lifetime Taking the easy way out might save time and effort...
5 min read 749

Inventor Vs Innovator — What Can Entrepreneurs Learn From Who Bu...

Let’s start with three key principles: Principle 1: Inventors create a technology. Innovators bring the technology in everyone’s hands. Sometimes inventors...
3 min read 181

AI in Talent Management as a Competitive Advantage for Companies

CEOs recognize that “talent risk” is the number one threat, according to the KPMG 2020 report. Losing key employees and attracting...
4 min read 263

Are You Putting Digital Lipstick on Your Legacy Pig?

There’s more to building a digital company than using the word ‘digital’. How about this for the most boring opening sentence...
5 min read 312

Can Synthetic Data Solve Our Data Bias and Privacy Problems?

Nicolai Baldin, founder and CEO of Synthesized.io, talks about the future of sharing data and the power of synthetic data. Synthetic...
3 min read 349

A Simple, Brilliant Business Lesson from David Ogilvy

Do what’s best for the customer, even if it’s not your customer. There’s a cliche saying that, when you hear it,...
2 min read 275

The Importance Of B2B M-Commerce In 2021

M-commerce will be a major destabilizing element of the B2B market. Many companies have been working on the development of better...
3 min read 185

Selling encyclopedias door-to-door taught me 5 crucial facts about sel...

Let’s start with a caveat emptor. I hesitated writing about this subject because so many have made their life’s work researching...
5 min read

How to survive a digital tsunami?

The digital “disruption” doesn’t mean you need to radically transform your business. Becoming another Google, Amazon or Facebook is not your...
4 min read 343

CRM Data Management: Six Best Practices to Improve Data Quality

Not satisfied with your CRM data-quality? Check out these data improving practices to enhance your CRM data management and quality. For...
3 min read 484

First Rule of Data: Don’t Talk About Data

Fight Club knew the rules. Shame data doesn’t.  The easy way out is to point the finger at something you don’t...
3 min read 276

Amazon’s fundamental weakness that Bezos can turn into a strength

As brick & mortar retailers file bankruptcy, the plight of small manufacturers becomes much more perilous. They won’t be able to...
6 min read 337