Entrepreneurship
A failure story: Suppose you have 50 pairs of Thug life sunglasses which cost you $33 in total. Based on cost-based...
Googling a unicorn turns up a strange mythical animal in the shape of a horse with a straight horn coming out...
Understanding platform capitalism is critical to making money in the 21st Century. To explain, a platform is a network; or ecosystem,...
Going direct to video is a bad sign for movies, but it can spark marketing campaigns for businesses. Videos do more...
Credibility can make or break a brand. This is critical for businesses starting from scratch and especially challenging for companies trying...
The Ocado Group plc (LSE: OCDO) is an interesting company to watch because it leads to the robotization of retail. In...
Lack of motivation and procrastination are the enemies of productivity. Trying to overcome such obstacles keeps Denis Asamoah in business. The...
For many years I’ve been forecasting the eventual demise of the generous sales and marketing budgets of traditional SaaS companies. Growth...
As Jemila Abdulai sees it, a successful economy depends on shared growth, which takes in every sector of its people. She...
Consumer habits evolve over the years. That can be a matter of changing tastes, emerging technology and a host of other...
What will go up in a down economy? When the budget gets tightened, what items keep their spot on the shopping...
Although “customers are always right,” they can be demanding. That puts added responsibility on entrepreneurs to anticipate client needs and head...
