Marketing
Busy people stick to systems if they want to hit and maintain peak efficiency. That’s the premise behind Tweepsmap and RentCompass,...
Although social media listening is a top trend, it should be part of every modern marketing strategy. Staying attuned to customers...
It’s a funny thing when you mix humor and marketing. Surely, Mark Anderson hopes so. Don’t call him Shirley. Instead, call...
Do you promote your blog posts effectively or just swing for the fences? Big rips are high risk, high reward –...
Tweeting smarter is Madalyn Sklar’s mantra. The social media consultant is Twitter’s biggest cheerleader. She backs up her passion as host...
Known as The Computer Guy, Joseph Ngare once dreamed of being a sports commentator. Now his thoughts have turned to another...
For Amy Woods, “oldies but goodies” is more than a nostalgic saying. It’s her life’s work, captured in Woods’ Content 10X...
Before making a purchase, talk. Marketers who do that will be ahead of the game. That’s the premise of what Paul...
How can a brand avoid the ever-selling voice and instead present what excites its audience and customers in a humane way?...
No one puts the marketing duo of Andrew and Pete in a corner when the topic turns to creative video. Their...
Sales funnels are a key way to boost business, focused on the customer. According to financial expert Winnie Sun, “a marketing...
Empathic design is a product design method first developed by Dorothy Leonard and Jeffrey Rayport in The Harvard Business Review. The...